How to Use Social Media the Right Way
Communication Development

  1. Social Media Is Changing the Game For the Moving Industry
  2. Social Media Benefits Your Company & Customer Experience
  3. Keeping With the Trends is Necessary to Stay Relevant
  4. Consistency Across the Board
  5. Social Media & Other Outlets Are Only Developing Further
  6. Software Developed Specifically For Movers 

1. Social Media Is Changing the Game For the Moving Industry

Communication between individuals in contemporary society is a general widespread dilemma. This absence has been widely understood by professionals in the moving industry for years. It's common knowledge that this reservation is a monumental problem that frustrates, not only your customers, but you as a professional, a mover, and a human being. This lack of discourse can automatically deter customers from choosing a moving company. Learning to comprehend communicational development and the components customers value most in a company is vital for improvement. The time has come for the moving industry as a whole to brush up on customer's expectations and learn effectual communication skills, particularly via media.

Technology and social media have enabled movers to become recognized and develop a positive image. Maintaining consistent communication on multiple platforms is necessary, which includes becoming tech savvy. As a result of miscommunication can hurt quality, reputable businesses in two prominent ways. Losing business means losing money and at the same time, it might be damaging companies renowned reputation.

2. Social Media Benefits Your Company & Customer Experience

Additionally, with increasing popularity of social media, individuals have many platforms to publish critical information, creating bad reviews on each social platform. With social media developing faster than ever, using different forms of communicate has become a fundamental necessity for all industries to refine, particularly within the moving industry.

With social media platforms sprouting up all over the internet and in apps, there are many benefits. Social media holds a great deal of potential for companies in terms of communication, customer service, and allows you to open your business to a larger community. Prior to social media, trying to communicate your existence or reputation out to a larger group of individuals was difficult. Many in the moving industry are Interstate or long-distance servicing but, for example, with social media, any business can now connect to communities that are geographically disbursed and were once remote.

3. Keeping With the Trends is Necessary to Stay Relevant

Many moving companies do have their own website, however, not all are connected via social media. Our means of communication are no longer acceptable or typical and call for a more progressive approach. Different platforms enable businesses to foster connections and allow a way for customers to express their feedback. Avoid being disconnected, always address them to potentially establish a relationship. It is critical to step up the game by opening different forms of communication through social media. This way you are able to offer your customers different ways to offer feedback, improvements, or good reviews on your company. 

4. Consistency Across the Board

It's important to note that social media should be consistent across the board for it to be advantageous for you company. This is a chance to build a resonating trust with audiences of all kinds. It's critical to understand how to improve their communication workflow in order to bring all communicative outlets together to create a professional and positive experience for your customers. There must be cohesion internally and in online social platforms. Full-service moving companies are typically good at maintaining this kind of cohesion throughout the entire process, from packing to delivery, for example. 

5. Social Media & Other Outlets Are Only Developing Further

Progressive social media platforms are changing customer interactions and experience. Corresponding communication is vital and will only grow to become more important and fundamental to success. In today's society, consumers want more. Their expectations are higher than ever before. It's important to remember that people want to be engaged in a personal and sincere conversation. This is the type of communication they are looking for. Not only does the moving industry need to improve its personal communicative skills, but also need to understand the importance of accepting social media as a form of customer communication. Social media is not going away, it's only just developing, which is why it is so important to keep your business up to date and relevant to contemporary and upcoming generations that will be your customers. 

6. The Moving & Storage Industry Has Technology Up Its Sleeve Too...

However, keep in mind that technology in the moving and storage industry is developing as well. There is now moving software out there that can help movers with their responsibilities and help them be compliant. Although social media is crucial to any business who wants to stay on the map (figuratively), with software developed specifically for movers to be able to communicate and update customers during their moving process will without a doubt improve the communication gap that leads both parties to frustration. As more and more means of communication develop, the better the industry will become for both consumers and carriers.

There are currently no comments

Add Comment


required (not published)


Did You Know

Question A boat trailer is a trailer designed to launch, retrieve, carry and sometimes store boats.

Question The Motor Carrier Act, passed by Congress in 1935, replace the code of competition. The authorization the Interstate Commerce Commission (ICC) place was to regulate the trucking industry. Since then the ICC has been long abolished, however, it did quite a lot during its time. Based on the recommendations given by the ICC, Congress enacted the first hours of services regulation in 1938. This limited driving hours of truck and bus drivers. In 1941, the ICC reported that inconsistent weight limitation imposed by the states cause problems to effective interstate truck commerce.


The intention of a trailer coupler is to secure the trailer to the towing vehicle. It is an important piece, as the trailer couple attaches to the trailer ball. This then forms a ball and socket connection. It allows for relative movement between the towing vehicle and trailer while towing over uneven road surfaces. The trailer ball should be mounted to the rear bumper or to a drawbar, which may be removable. The drawbar secures to the trailer hitch by inserting it into the hitch receiver and pinning it.
The three most common types of couplers used are straight couplers, A-frame couplers, and adjustable couplers. Another option is bumper-pull hitches in which case draw bars can exert a large amount of leverage on the tow vehicle. This makes it harder to recover from a swerving situation (thus it may not be the safest choice depending on your trip).

Question The public idea of the trucking industry in the United States popular culture has gone through many transformations. However, images of the masculine side of trucking are a common theme throughout time. The 1940's first made truckers popular, with their songs and movies about truck drivers. Then in the 1950's they were depicted as heroes of the road, living a life of freedom on the open road. Trucking culture peaked in the 1970's as they were glorified as modern days cowboys, outlaws, and rebels. Since then the portrayal has come with a more negative connotation as we see in the 1990's. Unfortunately, the depiction of truck drivers went from such a positive depiction to that of troubled serial killers.

Question In 1999, The Simpsons episode Maximum Homerdrive aired. It featured Homer and Bart making a delivery for a truck driver named Red after he unexpectedly dies of 'food poisoning'.

Question All cars must pass some sort of emission check, such as a smog check to ensure safety. Similarly, trucks are subject to noise emission requirement, which is emanating from the U.S. Noise Control Act. This was intended to protect the public from noise health side effects. The loud noise is due to the way trucks contribute disproportionately to roadway noise. This is primarily due to the elevated stacks and intense tire and aerodynamic noise characteristics.

Question A moving scam is a scam by a moving company in which the company provides an estimate, loads the goods, then states a much higher price to deliver the goods, effectively holding the goods as lien but does this without do a change of order or revised estimate.

Question In some states, a business route is designated by adding the letter "B" after the number instead of placing a "Business" sign above it. For example, Arkansas signs US business route 71 as "US 71B". On some route shields and road signs, the word "business" is shortened to just "BUS". This abbreviation is rare and usually avoided to prevent confusion with bus routes.

Question Within the world of transportation, bypass routes are often very controversial. This is mostly due to the fact that they require the building of a road carrying heavy traffic where no road existed before. This has created conflict among society thus creating a divergence between those in support of bypasses and those who are opposed. Supporters believe they reduce congestion in built up areas. Those in opposition do not believe in developing (often rural) undeveloped land. In addition, the cities that are bypassed may also oppose such a project as reduced traffic may, in turn, reduce and damage business.

Question “Writer-director James Mottern said he was influenced by nuanced, beloved movies of the 1970s such as "The Last Detail" and "Five Easy Pieces." Mottern said his female trucker character began with a woman he saw at a Southern California truck stop — a "beautiful woman, bleach blonde ... skin tanned to leather walked like a Teamster, blue eyes.” - Paul Brownfield

Question Relocation, or moving, is the process of vacating a fixed location, such as a residence or business, and settling in a different one. A move might be to a nearby location such as in the same neighborhood or a much farther location in a different city or even a different country. Moving usually includes packing up all belongings, transferring them to the new location, and unpacking them. It will also be necessary to update administrative information. This includes tasks such as notifying the post office, changing registration data, change of insurance, services etc. It is important to remember this step in the relocation process. 

Question The USDOT (USDOT or DOT) is considered a federal Cabinet department within the U.S. government. Clearly, this department concerns itself with all aspects of transportation with safety as a focal point. The DOT was officially established by an act of Congress on October 15, 1966, beginning its operation on April 1, 1967. Superior to the DOT, the United States Secretary of Transportation governs the department. The mission of the DOT is to "Serve the United States by ensuring a fast, safe, efficient, accessible, and convenient transportation system that meets our vital national interests and enhances the quality of life for the American people, today and into the future." Essentially this states how important it is to improve all types of transportation as a way to enhance both safety and life in general etc. It is important to note that the DOT is not in place to hurt businesses, but to improve our "vital national interests" and our "quality of life". The transportation networks are in definite need of such fundamental attention. Federal departments such as the USDOT are key to this industry by creating and enforcing regulations with intentions to increase the efficiency and safety of transportation. 

Question The American Association of State Highway Officials (AASHO) was organized and founded on December 12, 1914. On November 13, 1973, the name was altered to the American Association of State Highway and Transportation Officials. This slight change in name reflects a broadened scope of attention towards all modes of transportation. Despite the implications of the name change, most of the activities it is involved in still gravitate towards highways.

Question Released in 1998, the film Black Dog featured Patrick Swayze as a truck driver who made it out of prison. However, his life of crime continued, as he was manipulated into the transportation of illegal guns. Writer Scott Doviak has described the movie as a "high-octane riff on White Line Fever" as well as "a throwback to the trucker movies of the 70s".

Question The 1950's were quite different than the years to come. They were more likely to be considered "Knights of the Road", if you will, for helping stranded travelers. In these times truck drivers were envied and were viewed as an opposition to the book "The Organization Man". Bestseller in 1956, author William H. Whyte's novel describes "the man in the gray flannel suit", who sat in an office every day. He's describing a typical office style job that is very structured with managers watching over everyone. Truck drivers represented the opposite of all these concepts. Popular trucking songs glorified the life of drivers as independent "wanderers". Yet, there were attempts to bring back the factory style efficiency, such as using tachnographs. Although most attempts resulted in little success. Drivers routinely sabotaged and discovered new ways to falsify the machine's records.

Question Smoke and the Bandit was released in 1977, becoming the third-highest grossing movie. Following only behind Star Wars Episode IV and Close Encounter of the Third Kind, all three movies making an impact on popular culture. Conveniently, during that same year, CB Bears debuted as well. The Saturday morning cartoon features mystery-solving bears who communicate by CB radio. As the 1970's decade began to end and the 80's broke through, the trucking phenomenon had wade. With the rise of cellular phone technology, the CB radio was no longer popular with passenger vehicles, but, truck drivers still use it today.

Question The Federal-Aid Highway Amendments of 1974 established a federal maximum gross vehicle weight of 80,000 pounds (36,000 kg). It also introduced a sliding scale of truck weight-to-length ratios based on the bridge formula. Although, they did not establish a federal minimum weight limit. By failing to establish a federal regulation, six contiguous in the Mississippi Valley rebelled. Becoming known as the "barrier state", they refused to increase their Interstate weight limits to 80,000 pounds. Due to this, the trucking industry faced a barrier to efficient cross-country interstate commerce.

Question Tracing the origins of particular words can be quite different with so many words in the English Dictionary. Some say the word "truck" might have come from a back-formation of "truckle", meaning "small wheel" or "pulley". In turn, both sources emanate from the Greek trokhos (τροχός), meaning "wheel", from trekhein (τρέχειν, "to run").

Question There many reasons for moving, each one with a unique and specific reason as to why. Relocation services, employee relocation, or workforce mobility can create a range of processes. This process of transferring employees, their families, and/or entire departments of a business to a new location can be difficult. Like some types of employee benefits, these matters are dealt with by human resources specialists within a corporation.