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In 1976, the number one hit on the Billboard chart was "Convoy," a novelty song by C.W. McCall about a convoy of truck drivers evading speed traps and toll booths across America. The song inspired the 1978 action film Convoy directed by Sam Peckinpah. After the film's release, thousands of independent truck drivers went on strike and participated in violent protests during the 1979 energy crisis (although similar strikes had occurred during the 1973 energy crisis).
“Country music scholar Bill Malone has gone so far as to say that trucking songs account for the largest component of work songs in the country music catalog. For a style of music that has, since its commercial inception in the 1920s, drawn attention to the coal man, the steel drivin’ man, the railroad worker, and the cowboy, this certainly speaks volumes about the cultural attraction of the trucker in the American popular consciousness.” — Shane Hamilton
The American Association of State Highway Officials (AASHO)was organizedand founded on December 12, 1914.On November 13, 1973, the namewas alteredto the American Association of State Highway and Transportation Officials.This slight change in name reflects a broadened scope of attention towards all modes of transportation.Despite the implications of the name change, most of the activities itis involvedin still gravitate towards highways.
Smoke and the Banditwas releasedin 1977, becoming the third-highest grossing movie.Following only behind Star Wars Episode IV and Close Encounter of the Third Kind, all three movies making an impact on popular culture.Conveniently, during that same year, CB Bears debuted as well. The Saturday morning cartoon features mystery-solving bears who communicate by CB radio. As the 1970's decade began to end and the 80's broke through, the trucking phenomenon had wade.With the rise of cellular phone technology, the CB radio was no longer popular with passenger vehicles, but, truck drivers still use it today.